| In 2010, Europeans spent on purchases from online stores 171.9 billion. It's about 19.4 percent. more compared to 2009 - According to a report the Centre for Retail Research commissioned by the price comparison site Kelkoo. The results of the report cite WirtualneMedia.pl. |
Most money spent on the network last year residents of the UK (52.1 billion), Germany (39.2 billion) and France (31.2 billion euros), while the Polish (3.4 billion), Norway (4 billion) and Denmark (4 , 5 billion). In per capita a leader was the United Kingdom, and finally found herself Poland (87.65 euros). The average for Europe is 429 euros.
European Statistics released last year in the euro and the Internet 1072 bought 25 products. In terms of expenditure in the first place was Denmark (approximately 1,652 euros), to Great Britain (1516 euros) and Norway (1435 euros), and at last Poland (367 euros), overtaken by the Benelux countries (736 euros) and Spain (795 euro). The largest number of products purchased by the UK (average 41) and the lowest Poles (16).
Spending on online purchases accounted for 5.9 percent. the total value of trade on the continent (forecast for 2011 - 6.9 percent).. Poland stands out for it when it comes to growth of e-commerce market, which during the 2009-2010 amounted to 35 percent. This is the highest rate in the region.
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